Walther Arms Launches HEROES VIP Discount Program

by
posted on May 3, 2020
** When you buy products through the links on our site, we may earn a commission that supports NRA's mission to protect, preserve and defend the Second Amendment. **
walther-heroes-vip-program-f.jpg
Across the country, firearm and accessory manufacturers have worked within state health guidelines in order to provide a steady stream of guns for those looking to protect themselves and their families in uncertain times, as many are, according to recent NICS numbers.

Companies have also donated time, money and manufacturing space to provide healthcare workers, first responders and essential personnel with the supplies they need to continue working during the COVID-19 pandemic. Now, Walther Arms is looking to reward these front-line workers with its HEROES VIP program.

"Over the last several weeks, we have witnessed the countless hours of hard work to keep our families safe and our country moving forward," said Adam Blalock, CEO of Walther Arms, Inc. "We have all seen examples of real-life heroes at work. That is why we wanted to extend special pricing for our heroes that have dedicated their time to helping others."

This limited program is open to all first responders, hospital personnel and essential workers and will run to May 25, 2020. To qualify for the program, consumers need only send in a copy of their credentials along with the HEROES VIP form found at waltherarms.com/industry-vip-program/.

A limited number of Walther Arms factory offerings are included under the HEROES VIP deal. One gun offered under the discount is the CCP M2 chambered in .380 ACP, which retails normally at a suggested MSRP of $469. Under the VIP pricing program, the gun sells for $320.

For more information on the VIP program and other offerings from Walther Arms, visit waltherarms.com.

Latest

45 ACP M1911
45 ACP M1911

Myths & Misunderstandings About the “Modern Fighting 1911”

The Colt Model 1911 pistol and its derivatives are among the most iconic military handguns ever made. But in 2026, does the M1911 still hold up as a quality defensive arm?

Heir Apparent: The CZ 600+ Carbine

CZ's 527 action was long a popular option scaled around compact cartridges like the .223 Remington and the 7.62x39 mm. Now, the new CZ 600+ Carbine brings that same concept to the company's new CZ 600 series.

I Carry: Smith & Wesson Model 386 Night Guard in an ANR Design Holster

In our latest "I Carry" setup, we're featuring the Smith & Wesson Model 386 Night Guard in an ANR Design holster, and we've got a Streamlight EDC flashlight to round out our kit.

The Armed Citizen® Oct. 23, 2026

Read today's "The Armed Citizen" entry for real stories of law-abiding citizens, past and present, who used their firearms to save lives.

NRA Announces Nominating Committee & Petition Nominees for the 2027 NRA Board of Directors Election

The National Rifle Association has announced the official list of all 33 candidates nominated for the 2027 mail ballot election of directors, whether by the Nominating Committee, by petition of the members or both.

Saltstone Integrator Rifle Carry System & Modular Hunting Vest: The Cure for The Common Sling

Among a hunter’s most basic equipment is their sling. The Saltstone Integrator Rifle Carry System and Modular Hunting Vest seeks to revolutionize this.

Interests



Get the best of American Rifleman delivered to your inbox.