Walther Arms Launches HEROES VIP Discount Program

by
posted on May 3, 2020
** When you buy products through the links on our site, we may earn a commission that supports NRA's mission to protect, preserve and defend the Second Amendment. **
walther-heroes-vip-program-f.jpg
Across the country, firearm and accessory manufacturers have worked within state health guidelines in order to provide a steady stream of guns for those looking to protect themselves and their families in uncertain times, as many are, according to recent NICS numbers.

Companies have also donated time, money and manufacturing space to provide healthcare workers, first responders and essential personnel with the supplies they need to continue working during the COVID-19 pandemic. Now, Walther Arms is looking to reward these front-line workers with its HEROES VIP program.

"Over the last several weeks, we have witnessed the countless hours of hard work to keep our families safe and our country moving forward," said Adam Blalock, CEO of Walther Arms, Inc. "We have all seen examples of real-life heroes at work. That is why we wanted to extend special pricing for our heroes that have dedicated their time to helping others."

This limited program is open to all first responders, hospital personnel and essential workers and will run to May 25, 2020. To qualify for the program, consumers need only send in a copy of their credentials along with the HEROES VIP form found at waltherarms.com/industry-vip-program/.

A limited number of Walther Arms factory offerings are included under the HEROES VIP deal. One gun offered under the discount is the CCP M2 chambered in .380 ACP, which retails normally at a suggested MSRP of $469. Under the VIP pricing program, the gun sells for $320.

For more information on the VIP program and other offerings from Walther Arms, visit waltherarms.com.

Latest

Bersa M2XI 01
Bersa M2XI 01

New For 2025: Bersa M2XI

After launching a line of American-made rifles and handguns, Argentinian manufacturer Bersa has added a double-stack, 2011 variant to its lineup for 2025.

Preview: MDT SEND IT GEN2

No matter how perfectly an optic is mounted, it won’t matter if the shooter hasn’t achieved a level, stable shooting position in the field.

Gun Of The Week: Mossberg 940 Pro Tactical SPX

We’re on the range in this video getting a closer look at one of Mossberg’s most recent defense-oriented scatterguns, the 940 Pro Tactical SPX.

The Armed Citizen® Aug. 15, 2025

Read today's "The Armed Citizen" entry for real stories of law-abiding citizens, past and present, who used their firearms to save lives.

Classic Clones: The Century Arms Centurion 11 & 14 Pistols

Based on the iconic Model 1911 and Browning Hi-Power designs, the Century Arms Centurion 11 and 14 pistols are affordable clones that make these classic designs available to the masses for an affordable price.

Celebrate The Shooting Sports In August

Grab a friend, invite a newcomer and share some fun on the firing line in August, which is National Shooting Sports Month. The celebration, designed to attract newcomers and rekindle the passion in experienced gun owners, is in its ninth year.

Interests



Get the best of American Rifleman delivered to your inbox.