Winchester 350 Legend: 2020 Ammunition Product of the Year

by
posted on June 16, 2020
** When you buy products through the links on our site, we may earn a commission that supports NRA's mission to protect, preserve and defend the Second Amendment. **
winchester-350-legend-golden-bullseye-f.jpg

“Pouring time and capital into the development of a new chambering is an incredibly dicey endeavor for an ammunition manufacturer, even more so when that design occupies a segment of cartridgedom that has historically been met with disinterest by American shooters,” wrote Managing Editor Kelly Young in “Tested: Winchester's 350 Legend. “And few rifle calibers have consistently drawn a collective yawn from the firearm community as thoroughly as has the .35.”

What Winchester accomplished with its 350 Legend was to blend the affordable (to make, anyway) .223 Rem. case with a 0.355" bullet at modest velocity—150 grs. at 2318 f.p.s. for its Deer Season loading. And its mild recoil impulse is another factor in the Legend’s favor.

 “So, what does the future hold for 350 Legend? It has a lot going for it, and I think the potential for long-term success is there—maybe even enough to eventually live up to its rather vainglorious name. It’s an effective short-range hunting cartridge designed to function in essentially every type of action imaginable,” wrote Young.

“Developing a new cartridge may indeed be an uncertain proposition for an ammunition maker, but in the case of 350 Legend, I believe the calculus is pretty simple. If it is produced by Winchester in sufficient quantities that White Box on your local shelves can be counted on to always be there, at prices that rival .223 Rem. and beat the rest of the competition, and if the industry at large continues to buy-in—then I believe the cartridge has the legs to become a mainstay.”

He summed up with, “The 350 Legend is a good, simple idea, and those are often the best kind.” We agreed and named it Ammunition Product Of The Year. 

Latest

Winchester Super Match 01
Winchester Super Match 01

Competition Ready: Winchester's New Super Match Ammunition

Winchester Ammunition has answered the call of competitive shooters with its new Super Match lineup, comprised of cartridges tailored to perform in a variety of events.

A Brief Beginner's Guide to Buying a Defensive Handgun

After running a gun shop and an indoor range for more than a few years, one American Rifleman contributor has a few tips for those looking to buy their first handgun.

Gun of the Week: Wilson Combat Bulwark

Wilson Combat has long been known for its custom work on 1911-style designs, but the company also develops its own firearms, and one of its latest in-house creations is the new Bulwark.

The Armed Citizen® Sept. 4, 2026

Read today's "The Armed Citizen" entry for real stories of law-abiding citizens, past and present, who used their firearms to save lives.

NFA Wait Times Continue to Drop

In early 2021, it took the ATF about 280 days to process a Form 4 NFA transfer. In August 2026, using the recently implemented eForms system, that wait time had dropped to only nine days.

Pelican Air Carry-on Case Review

An industry staple just made air travel more convenient.

Interests



Get the best of American Rifleman delivered to your inbox.