Walther Arms Launches HEROES VIP Discount Program

by
posted on May 3, 2020
** When you buy products through the links on our site, we may earn a commission that supports NRA's mission to protect, preserve and defend the Second Amendment. **
walther-heroes-vip-program-f.jpg
Across the country, firearm and accessory manufacturers have worked within state health guidelines in order to provide a steady stream of guns for those looking to protect themselves and their families in uncertain times, as many are, according to recent NICS numbers.

Companies have also donated time, money and manufacturing space to provide healthcare workers, first responders and essential personnel with the supplies they need to continue working during the COVID-19 pandemic. Now, Walther Arms is looking to reward these front-line workers with its HEROES VIP program.

"Over the last several weeks, we have witnessed the countless hours of hard work to keep our families safe and our country moving forward," said Adam Blalock, CEO of Walther Arms, Inc. "We have all seen examples of real-life heroes at work. That is why we wanted to extend special pricing for our heroes that have dedicated their time to helping others."

This limited program is open to all first responders, hospital personnel and essential workers and will run to May 25, 2020. To qualify for the program, consumers need only send in a copy of their credentials along with the HEROES VIP form found at waltherarms.com/industry-vip-program/.

A limited number of Walther Arms factory offerings are included under the HEROES VIP deal. One gun offered under the discount is the CCP M2 chambered in .380 ACP, which retails normally at a suggested MSRP of $469. Under the VIP pricing program, the gun sells for $320.

For more information on the VIP program and other offerings from Walther Arms, visit waltherarms.com.

Latest

Colt’s 1849 London Pocket
Colt’s 1849 London Pocket

I Have This Old Gun: Colt’s 1849 London Pocket

Encouraged by his generally positive reception at the Great Exhibition in 1851, and always anxious to gain elusive government contracts, Colt, in 1853, opened a London factory where he would make a number of revolvers, including his popular 1849 Pocket Model.

Modern Cowboy Gun: The Savage Arms Revel Tactical

Savage Arms jumped back into the lever-action market in 2024 with its rimfire Revel platform, and this year, the company is expanding with a feature-rich Revel Tactical model.

Hunting with a Legend: Sierra’s MatchKing X Bullet

Sierra’s MatchKing is a highly respected target bullet, but for the new trend of long-range hunting, the design needed to offer improved terminal performance. Enter the MatchKing X.

The Armed Citizen® Oct. 19, 2026

Read today's "The Armed Citizen" entry for real stories of law-abiding citizens, past and present, who used their firearms to save lives.

Review: Stoeger STR-9 Thinline

The new Stoeger carry gun loses nothing—except some weight and girth. This is the Stoeger STR-9 Thinline.

5 Great Products for Your Next Hunt

These five products will help boost your chances at success in the field.

Interests



Get the best of American Rifleman delivered to your inbox.