First Look: Federal Premium Punch

by
posted on January 29, 2020
** When you buy products through the links on our site, we may earn a commission that supports NRA's mission to protect, preserve and defend the Second Amendment. **
federal-premium-punch-handgun-ammunition-new-products-shotshow2020.jpg
All-new for 2020, Federal Premium offers Punch handgun ammunition specifically designed for effective use in today's concealed-carry guns. The new Punch line will be available in five load options: .380 ACP, .38 Spl., 9 mm Luger, .40 S&W and .45 ACP.  

“Things to consider such as function, reliable ignition, barrier performance, terminal performance, ballistics and other considerations are a lot to digest for most people. What some consumers really need to know is it will function in their gun, every time, and that it will be effective stopping a threat as quickly as possible. Punch is our easy answer for them,” said Federal Premium’s Chris Laack.

Building off of a need for reliable, accurate and terminally effective ammunition, Federal pulls no stops with delivering its new Punch. Cases will come nickel-finished to enhance lubricity and ensure reliable feeding in modern concealed-carry handguns. Additionally, the use of specifically-formulated powders in conjunction with sealed cases and sensitive, yet safe primers will increase effectiveness when time matters most.

What makes the Punch lineup particularly unique is that it isn't a derivative of Federal Premium's law-enforcement lineup of ammunition. Traditionally, the company's collection of self-defense rounds, such as Hydra-Shok and HST, were offshoots of ammunition developed specifically for law-enforcement use. Because Federal Premium Punch was developed from the start as a consumer ammunition lineup, the bullets aren't overbuilt to meet the additional penetration needs required by police performance protocols. Instead, Federal Premium Punch is purpose-built for close-range encounters through heavy clothing, which typifies the kind of defensive scenarios in which most armed citizens will find themselves.

To learn more about Federal Premium and its expansive line of modern ammunition, visit federalpremium.com.

Latest

Keltec Sub Sdp 1
Keltec Sub Sdp 1

The "Nub Sub:" KelTec's Ultra-Compact SUB-SDP

KelTec is expanding its SUB2000 line yet again with the SUB-SDP, a foldable, braced pistol that KelTec folks colloquially refer to as the "Nub Sub."

Gun of the Week: EAA Girsan Witness2311 CMXX

One of the latest options in EAA's line of 2011-style handguns is the Witness2311 CMXX, which incorporates a large, single-port compensator at the muzzle end.

The Armed Citizen® July 24, 2026

Read today's "The Armed Citizen" entry for real stories of law-abiding citizens, past and present, who used their firearms to save lives.

Review: Freedom Ordnance FM-9D

New small arms with groundbreaking designs are rare in an industry where new products tend to be evolutionary rather than revolutionary. Fortunately, Freedom Ordnance marches to the beat of a different drum and invested its creative energy into developing the unique, innovative FM-9D. 

Number of Retail FFLs Dwindling

The number of retail outlets with an FFL Type 01 license to sell firearms has declined by more than 13 percent in just the last five years.

Ammunition Depot and NRA Partner to Expand Support for Second Amendment Litigation

The NRA has invested more than $3 million in California Second Amendment litigation since 2021 and has provided support for Rhode v. Bonta; Ammunition Depot is launching a checkout donation option to help fund ongoing legal efforts.

Interests



Get the best of American Rifleman delivered to your inbox.