Walther Arms Launches HEROES VIP Discount Program

by
posted on May 3, 2020
** When you buy products through the links on our site, we may earn a commission that supports NRA's mission to protect, preserve and defend the Second Amendment. **
walther-heroes-vip-program-f.jpg
Across the country, firearm and accessory manufacturers have worked within state health guidelines in order to provide a steady stream of guns for those looking to protect themselves and their families in uncertain times, as many are, according to recent NICS numbers.

Companies have also donated time, money and manufacturing space to provide healthcare workers, first responders and essential personnel with the supplies they need to continue working during the COVID-19 pandemic. Now, Walther Arms is looking to reward these front-line workers with its HEROES VIP program.

"Over the last several weeks, we have witnessed the countless hours of hard work to keep our families safe and our country moving forward," said Adam Blalock, CEO of Walther Arms, Inc. "We have all seen examples of real-life heroes at work. That is why we wanted to extend special pricing for our heroes that have dedicated their time to helping others."

This limited program is open to all first responders, hospital personnel and essential workers and will run to May 25, 2020. To qualify for the program, consumers need only send in a copy of their credentials along with the HEROES VIP form found at waltherarms.com/industry-vip-program/.

A limited number of Walther Arms factory offerings are included under the HEROES VIP deal. One gun offered under the discount is the CCP M2 chambered in .380 ACP, which retails normally at a suggested MSRP of $469. Under the VIP pricing program, the gun sells for $320.

For more information on the VIP program and other offerings from Walther Arms, visit waltherarms.com.

Latest

SA Echelon Alpha 01
SA Echelon Alpha 01

Affordable & Feature-Rich: The Springfield Armory Echelon Alpha 4.0C

Springfield Armory entered the world of modular, striker-fired handguns in 2023 with its Echelon line of pistols, and for 2026, Springfield is introducing an entry-level Echelon model with the Alpha 4.0C.

5 New SBRs for 2026

It has never been easier for gun owners to buy and use short-barreled rifles, and for the occasion, we have five of the latest SBRs on the market right now.

Review: Military Armament Corporation MAC-5K

SDS Arms, under its Military Armament Corporation (MAC) brand, imports Turkish-made roller-delayed handguns of the H&K MP5 pattern called the MAC-5K.

8 New Revolvers for 2026

Despite the incredible array of polymer-frame, striker-fired, semi-automatic handguns on the market, the classic revolver not only refuses to die, it has seen something of a resurgence in recent years.

The Armed Citizen® May 18, 2026

Read today's "The Armed Citizen" entry for real stories of law-abiding citizens, past and present, who used their firearms to save lives.

8 New Semi-Auto Shotguns for 2026

For 2026, the semi-automatic shotgun market has seen even more growth, with some manufacturers expanding their current offerings and other makers entering the marketplace with novel designs.

Interests



Get the best of American Rifleman delivered to your inbox.