Fear & Loading: Vista to Sell Three Companies

by
posted on November 16, 2017
** When you buy products through the links on our site, we may earn a commission that supports NRA's mission to protect, preserve and defend the Second Amendment. **
vista_lede.jpg

Vista Outdoor Chief Executive Officer Chris Metz issued a statement in the company’s Nov. 9, 2017 Form 8-K [PDF] with the United States Securities and Exchange Commission that indicated the company will be selling three of its companies in the next year. “"We’re in the process of completing a portfolio review of our brands, and we will divest assets where we see the potential to unlock shareholder value,” he stated. “As a first outcome of this process, we are announcing our intention to sell the Bollé, Serengeti and Cébé brands in the Sports Protection business. These brands were acquired as part of the Bushnell transaction in 2013 and focus primarily on fashion, prescription and safety eyewear, which are areas that we have determined are not core to our business. The sale of these brands is expected to take place over the next few quarters.”

The company currently counts Savage Arms, Federal Premium, CCI, Blackhawk, Bushnell, Weaver, CamelBak, Redfield and many more familiar names in its stable of firms. Serengeti, Cébé and Bollé are icons in the world of stylish and protective eyewear, offering specialized versions for skiing, mountaineering and other outdoor activities. The latter also offers a line of helmets.  

Another change was the announcement earlier this month that Michael Callahan was elected to serve as the company’s Board of Directors Chairman. “I am honored to be elected chairman of Vista Outdoor,” he said. “I am optimistic about the future, and the board is impressed with how quickly our new CEO Chris Metz has wrapped his mind around the business. His strategic, savvy and decisive approach is exactly the right leadership the company needs to realize the full potential of our diverse portfolio of iconic brands.”

Latest

Weatherby New Magnums 01
Weatherby New Magnums 01

Enough Gun: Weatherby's New Mark V Frontier & Dangerous Game Rifle

Weatherby's new Mark V Frontier and Dangerous Game Rifle (DRG) are ultra-reliable, accurate and devastatingly powerful rifles designed to go after the nastiest creatures on four legs the world has to offer.

Preview: Safariland Pro Impulse Bluetooth

One of several new additions to Safariland’s Impulse line of hearing-protection solutions, the Pro Impulse Bluetooth is a set of Bluetooth-enabled earmuffs that is equally easy on your ears and your pocketbook.

Gun Of The Week: Smith & Wesson Model 19 Carry Comp

In our latest Gun Of The Week episode, we’re on the range with the Smith & Wesson Model 19 Carry Comp, a medium-size revolver chambered for .357 Magnum.

The Armed Citizen® Dec. 26, 2025

Read today's "The Armed Citizen" entry for real stories of law-abiding citizens, past and present, who used their firearms to save lives.

The Overlooked Austrian: The Schwarzlose M1907 Machine Gun

Among the machine guns used by all the powers involved in World War I, the Austrian Schwarzlose is often forgotten. But this simple, reliable arm saw service for more than 20 years across two world wars.

New Hodgdon Reloading Manual, Sierra Bullets Announced

Hodgdon announced the launch of its 2026 reloading manual, while Sierra Bullets launched a collection of heavy-for-caliber bullets for handloaders.

Interests



Get the best of American Rifleman delivered to your inbox.