Fear & Loading: Vista to Sell Three Companies

by
posted on November 16, 2017
** When you buy products through the links on our site, we may earn a commission that supports NRA's mission to protect, preserve and defend the Second Amendment. **
vista_lede.jpg

Vista Outdoor Chief Executive Officer Chris Metz issued a statement in the company’s Nov. 9, 2017 Form 8-K [PDF] with the United States Securities and Exchange Commission that indicated the company will be selling three of its companies in the next year. “"We’re in the process of completing a portfolio review of our brands, and we will divest assets where we see the potential to unlock shareholder value,” he stated. “As a first outcome of this process, we are announcing our intention to sell the Bollé, Serengeti and Cébé brands in the Sports Protection business. These brands were acquired as part of the Bushnell transaction in 2013 and focus primarily on fashion, prescription and safety eyewear, which are areas that we have determined are not core to our business. The sale of these brands is expected to take place over the next few quarters.”

The company currently counts Savage Arms, Federal Premium, CCI, Blackhawk, Bushnell, Weaver, CamelBak, Redfield and many more familiar names in its stable of firms. Serengeti, Cébé and Bollé are icons in the world of stylish and protective eyewear, offering specialized versions for skiing, mountaineering and other outdoor activities. The latter also offers a line of helmets.  

Another change was the announcement earlier this month that Michael Callahan was elected to serve as the company’s Board of Directors Chairman. “I am honored to be elected chairman of Vista Outdoor,” he said. “I am optimistic about the future, and the board is impressed with how quickly our new CEO Chris Metz has wrapped his mind around the business. His strategic, savvy and decisive approach is exactly the right leadership the company needs to realize the full potential of our diverse portfolio of iconic brands.”

Latest

Christensen Arms Evoke Review 1
Christensen Arms Evoke Review 1

Christensen Arms Evoke: A Budget-Friendly Hunting Rifle Built For The Field

For hunters seeking a well-built, no-frills hunting rifle, the Christensen Arms Evoke offers a host of desirable features, all at a price that leaves room for hunting tags and travel costs.

Wholesale Change in Glock Lineup & Other Industry Moves

Fall 2025 has proven to be a volatile time within the firearm industry, with companies like Glock announcing major changes to its product lineup, while other companies announce expansions and moves.

I Have This Old Gun: Model 1895 Lee Navy Rifle

In the 1890s, U.S. military small arms were evolving rapidly. The recent discovery of smokeless powder, along with the development of new operating systems and cartridge designs, led the U.S. Navy to adopt a radically new platform: the Model 1895 Lee Navy rifle.

Carry Comped: Smith & Wesson Performance Center’s Compensated Bodyguard 2.0 & Shield X

Smith & Wesson introduced compensated models of two popular concealed-carry handguns in its lineup, the Bodyguard 2.0 and Shield X, both designed to help handgunners improve recoil control.

An Appendix-Carry Primer

Although appendix inside-the-waistband carry of a defensive handgun has become increasingly popular, it remains controversial among some concealed carriers. Here, an AIWB practitioner outlines its pros and cons.

Favorite Firearms: A Hero’s War Trophy Returns

My father, Kenneth Cuddeback, graduated from high school in West Chester, Iowa, in 1942 and started at Iowa State University in the fall. When two of his high school friends were going to get drafted, he quit college to join the Army.

Interests



Get the best of American Rifleman delivered to your inbox.