Buy A Truck, Get A Gun

by
posted on August 26, 2014
** When you buy products through the links on our site, we may earn a commission that supports NRA's mission to protect, preserve and defend the Second Amendment. **
gsagi2015_fs.jpg (1)

undefinedLumberton Ford, located just off I-95 in southern North Carolina, started the special sale in early August, and Sales Manager Jim Drost said, “I’m looking to double my F-150 sales this month.” The response has been good, and sales have picked up since the local paper and NRA News covered the special promotion.

undefinedDrost said all of the purchasers so far have been local, but that as news spread, calls started coming in from as far away as Kentucky and Massachusetts. Nearly all have been complimentary.

When I visited the dealership on Saturday, Drost explained, it was not long ago in Robeson County that just about every pickup had a gun rack. “A lot of truck guys like guns,” he said. “We like guns. Why not?”

It was a long drive, but I am glad I made the trip. Everyone I met was friendly. “We’re a small community,” Drost said. “We still say ‘Yes mam,’ ‘Yes sir’ and open the door for ladies.”

What struck me most on my visit was the number of American flags on the lot. There was one on each vehicle, and the tallest is visible for miles on I-95. The place drips red, white and blue and real American values.

Vouchers must be redeemed at Rhudy’s Pawn Shop in Fayetteville, NC, where purchasers undergo the standard volley of background checks and federal paperwork. Drost said they might extend the promotion or run it again if things go well.

Lumberton Ford is not the first car dealership to launch a promotion like this. I interviewed one of the first in 2009. In his case, he was offering an AK47, and once CNN covered the special deal, response skyrocketed.

Latest

Star Model B Ihtog 1
Star Model B Ihtog 1

I Have This Old Gun: Star Model B

Of the many Spanish-made firearms to emerge throughout the 19th and 20th century, one of the most recognizable is the Star Model B, largely due to its similarity to the Colt Model 1911.

New For 2025: Kimber Next Generation 1911

For its latest M1911 offering, Kimber Mfg. borrowed design elements from its double-stack 2K11 pistol to create what it calls the Next Generation 1911.

Review: Charter Arms Double Dog

Charter Arms is an American gunmaker that has offered its own versions of compact, double-action revolvers at fair prices for more than 60 years.

Rifleman Q&A: Mysterious “Broomhandle” Bring-Back

"My favorite gun is inoperable, so I have not shot it. It is one of two weapons that my dad brought back from the Philippines after World War II, the other being a sword."

New Jersey Town Supports CCW With Fee Refund

The city of Englishtown, N.J., recently made a move to reduce that financial barrier, sparking widespread optimism that a statewide, even nationwide, trend may be on the horizon.

Review: Savage Arms Revel

Lever-action rifles have experienced a revival in recent years, and Savage Arms is getting in on the act with its Revel series rimfires. To understand it, you may have to read (backward) between the lines.

Interests



Get the best of American Rifleman delivered to your inbox.