Winchester Celebrates 25 Years Of Kids & Clays Support

The first Kids & Clays shooting sports event to benefit families in need launched in 1999 with the support of Winchester Ammunition and has grown to be a major fundraiser for participating Ronald McDonald House Charities (RMHC) chapters across the country. To date, more than $36 million has been raised by good people who enjoy the shooting sports and have a heart for children and their families.

“Our long-standing commitment—25 years—as a major ammunition supporter to Kids & Clays is extremely important,” said Brett Flaugher, president of Winchester Ammunition. “We are proud that our brand of more than 150-years is associated with organizations like Kids & Clays and that we can help further their mission.”

In 1999, Glenn and Kathy Lubeznik, McDonald’s owner/operators in Northwest Indiana, chaired the first annual Sporting Clays Tournament Event benefiting the Chicago Ronald McDonald House. With the support of Winchester Ammunition, McDonald’s Owner/Operators and McDonald’s Suppliers, the event hosted 137 participants and generated more than $15,000 for the House.

The next year, companies and organizations such as Browning, the National Shooting Sports Foundation (NSSF) and the National Sporting Clays Association (NSCA) followed Winchester’s lead and agreed to support the event as sponsors. More than 220 participants shot in the Chicago tournament and the Chicago Ronald McDonald House was again the beneficiary, to the tune of over $58,000.

The rapid success of the Chicago area tournament inspired Glenn Lubeznik to share his knowledge of this fundraiser with Ronald McDonald Houses across the country. Because of the potential for growth of this program, he formed what is known today as the Kids & Clays Foundation. The Foundation’s goal was to promote shooting tournaments as a unique type of fundraising event for Ronald McDonald Houses across the nation.

Each year, Winchester donates thousands of dollars of ammunition and merchandise to support nearly 50 Kids & Clays events. The local RMHC’s keep 100 percent of the net proceeds from each event. What started as tens of thousands of dollars annually in fundraising has grown exponentially with 2023 setting a record high of nearly $3.6 million all to help critically ill children from coast to coast.