American Rifleman is “The World’s Oldest And Largest Firearm Authority” for reasons that extend far beyond the printed page. Having established itself as the original Official Journal of the National Rifle Association, the magazine remains the flagship of its Publications Division to this day. But it has also grown into a multi-faceted brand of related properties, including: a digital edition, a website, a mobile application and a television show, along with a broad social-media presence. Its history has even included some periods when print copies were available on newsstands and at other points of sale—as evidenced by the vintage rack filled with copies of a recent issue. And while it’s true that the physical magazine has always been—and for the foreseeable future is likely to remain—the core property within the American Rifleman brand family, the fact is that times are changing and its electronic relatives continue gaining in popularity.
These newer properties reflect just how much our world has changed since the magazine’s initial iteration, The Rifle, was published in 1885. And, in a merging of the two ideas, thousands of articles related to all aspects of firearms and shooting from its extensive archives are being migrated onto our website, americanrifleman.org, where tens of thousands of readers enjoy our content every day. There you can also find up-to-date news articles on current events, new releases, historical features and other stories not drawn from more recent issues of the magazine. On TV, we air two seasons of “American Rifleman Television” on Outdoor Channel each year traveling the world for behind-the-scenes stories on the biggest names in the firearm industry. The same editors who work on the print magazine bring you in-depth reviews of the most popular guns on the market, as well as rich, enlightening histories of firearms through the ages.
You’ll also find us sharing content on Facebook, Twitter and Instagram, where you can read some of our latest features and get a sneak peek at guns, gear and various industry goings-on. Also at americanrifleman.org, you can find features and regular updates from staffers as we examine firearms in our “NRA Gun of the Week” series. And you’ll be able to view past segments from the television show, which are uploaded weekly. There’s a lot to keep track of, so if you’re looking to stay informed, sign up for our weekly newsletter. You’ll get all our latest stories, and you’ll see what’s trending across all NRA publications.
So, whether you receive the magazine in your mailbox each month, visit the website, use the mobile app—by searching “American Rifleman” in the device’s app store—view the Nxtbook digital edition and its 12 years of archives, or tune into “American Rifleman Television,” rest assured that content bearing the American Rifleman nameplate will be consistently held to the high standards that have made the print version a classic for 135 years.
American Rifleman is, after all, designed for you—the enthusiastic, knowledgeable, discerning NRA member—and it also welcomes visitors we hope will soon join us in the nation’s oldest civil-rights organization.
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