Pawn Shop's Taurus Promotion Yields More than 1,000 Free NRA Memberships

posted on February 18, 2016
** When you buy products through the links on our site, we may earn a commission that supports NRA's mission to protect, preserve and defend the Second Amendment. **
taurus_larrys_main.jpg

Top: Pawn Manager Angel Wallace displays the stack of NRA memberships generated through the Taurus promotion, along with a Taurus PT 1911 and Judge Public Defender.

On the surface, it would appear that Larry’s Pistol and Pawn shop in northern Alabama deals strictly in Taurus pistols. While Larry’s indeed sells many other top brands of firearms, the fact that more than 1,000 new Taurus guns flew off the shelves between August 21 and Sept. 26, 2015, is a testament that the store is also selling the future of the Second Amendment. 

Larry’s Pistol and Pawn Madison Store Manager John Hering helps customers choose their Taurus firearm.

You see, with each Taurus pistol sold, the buyer walks away with a free one-year NRA membership. “A good number of buyers were prompted to buy Taurus handguns because of the free NRA memberships,” said store owner Larry Barnett, who overheard many of the buyers admit that they had always intended to join NRA, but now they had another good reason.

Among the most popular of the Taurus guns sold during the 30-day event were the Millennium G2 semi-automatics, .45-410 Judge revolvers, Model 85 revolvers and Model 738 .380 semi-automatics—guns that tend to be popular with new shooters, first-time buyers, and those looking for affordable concealed-carry pistols.

Barnett is as passionate about defending the Second Amendment as he is on following through on his beliefs. In operation for more than 40 years with hopes of seeing at least 40 more, the wave of attacks on gun ownership has brought out the fighter in Barnett. So he decided to send support to those at the frontlines of the Second Amendment fight, the National Rifle Association.

“The NRA is a major force in the support of the Second Amendment that never muffles its voice or pulls back when the fights gets tough,” Barnett said. “The NRA protects that thin line that gives Second Amendment rights a functioning place in an atmosphere where some folks actively want it repealed.”

Barnett added that recruiting new members is an important element in the protection of Americans’ basic Right to Keep and Bear Arms, so shortly after a Huntsville Friends of NRA meeting in August, with the support of more than 400 Friends of NRA, Larry teamed up with Taurus USA to generate as many new NRA memberships as possible.

Larry’s Pistol and Pawn Huntsville Store Manager Jonathan White assists a customer with a Taurus revolver.

“The NRA is on the leading edge of protecting our rights and freedoms under the Second Amendment,” said Taurus Director of Marketing Tim Brandt. “Without their tireless efforts, all of our customers who use our firearms to protect themselves and their families everyday would be limited in their ability to do so.”

Taurus will continue to offer a free NRA membership with the purchase of a Taurus firearm throughout 2016. “We feel very strongly about this program,” said Brandt.

Larry’s Pistol and Pawn is a two-store operation, with its original Huntsville-based shop a staple in the community since 1973. Customers come again and again to buy, sell and trade new or used firearms, firearm accessories and ammunition. Patrons also never forget to use the “Ammo Dump,” the pawn shop’s first-class indoor shooting facility within the Huntsville location. A second store recently opened in neighboring Madison. For more, visit Larry’s Pistol and Pawn. For more on Taurus firearms, visit taurususa.com.

Latest

Title Figure Colt Police Positive
Title Figure Colt Police Positive

A (Slightly Confusing) History of Colt's Police Positive Revolver

For one of the most popular law-enforcement revolvers ever made, the history of the Colt Police Positive isn't nearly as linear as one would think it'd be.

Honoring America’s 250th and Those Who Defend It

Winchester Ammunition and Bass Pro Shops logos were both featured on the No. 3 Richard Childress Racing Chevrolet in the 2026 Coca-Cola 600 race in May.

I Have This Old Gun: Walther P38

On the eve of World War II, the German military sought a new sidearm that was easier to manufacture than the P08 Luger. Its answer was the P38.

C&H Precision STRYKR: A Red-Dot Sight for PDWs

The C&H Precision STRYKR is a hard-use, enclosed-emitter optic designed for PDWs and compact carbines.

Rifleman Interview: Smith & Wesson M&P15-22 OD Green Topographic Rifle

At “Plinkapalooza” in May we had a chance to try out the latest Smith & Wesson M&P15-22 rifle.

Patriots Landing Announces "A Nation Remembers" Veterans Weekend

Patriots Landing, a faith-based veterans workshop based in Kentucky, announced it would hold "A Nation Remembers" veterans weekend in Grant County, Ky., from Sept. 16-20.

Interests



Get the best of American Rifleman delivered to your inbox.