MidwayUSA Earns 2022 Bizrate Platinum

by
posted on May 4, 2023
** When you buy products through the links on our site, we may earn a commission that supports NRA's mission to protect, preserve and defend the Second Amendment. **
Midwayusa Earns 2022

MidwayUSA, an internet retailer for shooting, hunting and outdoor gear has earned the 2022 Bizrate Platinum Circle of Excellence Award. Only 29 online retailers reached the platinum level, an achievement that requires firms to earn, “…customer rating scores that are not only significantly higher than the Network average, but also among the highest scores across all key satisfaction indicators,” according to the Bizrate website.”

“Customer satisfaction and engagement is our number one goal,” said Matt Fleming, president and CEO of MidwayUSA. “It’s important for MidwayUSA to continuously listen to and learn from our customers, so we can improve our customer’s experience. Bizrate helps by providing actionable feedback from customers. I’m proud MidwayUSA is a 15-time winner of the Bizrate Circle of Excellence Award, and a first-time winner at the Platinum level. We want to be among the best because our customers deserve the best.”

The Bizrate Insights Platinum Circle of Excellence recognizes online retailers—within the Bizrate Insights North America Network—that demonstrate outstanding performance in feedback from customers throughout the one-year award period. The results must place the company in the top one percent of Bizrate Insights North America Network average to qualify for the platinum-level honor.

Other companies that received the 2022 Bizrate Platinum Circle of Excellence Award include BH Photo-Video, one of the biggest and most revered retailers in the imaging industry. Crutchfield, a widely recognized name in consumer electronics, was also honored, as well as others covering a wide variety of products, from business supplies, to pet products and more.

MidwayUSA began as a small gun shop established by Larry and Brenda Potterfield in 1977. The business and its reputation for customer service grew in the 45 years that followed and today its e-commerce website offers a wide variety of outdoor products, shooting supplies and much more.

Latest

45 ACP M1911
45 ACP M1911

Myths & Misunderstandings About the “Modern Fighting 1911”

The Colt Model 1911 pistol and its derivatives are among the most iconic military handguns ever made. But in 2026, does the M1911 still hold up as a quality defensive arm?

Heir Apparent: The CZ 600+ Carbine

CZ's 527 action was long a popular option scaled around compact cartridges like the .223 Remington and the 7.62x39 mm. Now, the new CZ 600+ Carbine brings that same concept to the company's new CZ 600 series.

I Carry: Smith & Wesson Model 386 Night Guard in an ANR Design Holster

In our latest "I Carry" setup, we're featuring the Smith & Wesson Model 386 Night Guard in an ANR Design holster, and we've got a Streamlight EDC flashlight to round out our kit.

The Armed Citizen® Oct. 23, 2026

Read today's "The Armed Citizen" entry for real stories of law-abiding citizens, past and present, who used their firearms to save lives.

NRA Announces Nominating Committee & Petition Nominees for the 2027 NRA Board of Directors Election

The National Rifle Association has announced the official list of all 33 candidates nominated for the 2027 mail ballot election of directors, whether by the Nominating Committee, by petition of the members or both.

Saltstone Integrator Rifle Carry System & Modular Hunting Vest: The Cure for The Common Sling

Among a hunter’s most basic equipment is their sling. The Saltstone Integrator Rifle Carry System and Modular Hunting Vest seeks to revolutionize this.

Interests



Get the best of American Rifleman delivered to your inbox.