Aimpoint’s Ruby Anniversary

posted on April 7, 2015

It may be hard to believe for younger shooters, but the initial reaction to Aimpoint’s innovation was lukewarm. The Aimpoint Electronic—launched in 1975 and offered until 1979—was the world’s first red-dot sight. With adjustable dot-brightness and windage and elevation settings, it was a radical concept back then. The pair of PX1 mercury batteries that supplied a total of 2.7 volts for power was the source of most criticism. You can clean the dust and rust off iron sights, but there’s no way to bring a battery back from the grave.  undefined

The naysayers, however, didn’t understand the modest power consumption required to print that red dot, or the robust internal circuitry. As word spread, it wasn’t long until hunters embraced the technology, as well as a few forward-thinking competitive shooters.

Today more than two million Aimpoints are in use by law enforcement and military—who understand the ability to keep both eyes open while accurately aiming is a decided tactical advantage—as well as hunters and competitive shooters. Add Aimpoint’s Advanced Circuit Efficiency Technology, which provides the sights with battery life measured in years, and it’s little wonder the U.S. Army awarded the company its first military contract in 1997. Since that time, the company has delivered more than one million sights to the U.S. Military.

“Forty years ago, a small group of Swedish entrepreneurs developed a sighting technology for use by European hunters,” said Lennart Ljungfelt, president of Aimpoint AB. “They had no idea that the company which formed from these humble beginnings would ultimately become the worldwide standard in reflex-sighting technology.”


The Armed Citizen
The Armed Citizen

The Armed Citizen® September 20, 2021

Read today's "The Armed Citizen" entry for real stories of law-abiding citizens, past and present, who used their firearms to save lives.

Sniping In Korea: 1950-1953

When U.S. forces rushed to stop the North Koreans from overrunning South Korea in 1950, there were almost no American snipers. As the battle lines stabilized, that would change, and the war would become ideal for the employment of well-equipped and well-trained snipers.

Preview: Archangel Mosin Nagant OPFOR

Greatly improve the ergonomics and versatility of your old Russian workhorse with the Archangel Mosin Nagant OPFOR—one of the few replacement stocks on the market compatible with most variants of the storied bolt-action.

Rifleman Q&A: Bullet & Primer Sealant

From the archives of American Rifleman, one NRA member questions the importance of the colorful or black-colored paint-like coating around the cartridge necks and primer pockets of surplus ammunition.

Preview: Zero Tolerance Knives 0357BW

The U.S.-made Zero Tolerance 0357 Black Wash liner lock features a 3.25" blade of hard, wear-resistant CPM 20CV steel treated with a scratch-hiding blackwash finish best suited for everyday carry.

The French FR F2 Sniper Rifle

Conceived during the Cold War and after thirty years of service, the French are beginning to phase out the FR F2 bolt-action sniper rifle, with the surplus rifles available for sale from Navy Arms.


Get the best of American Rifleman delivered to your inbox.