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Norma is taking a unique approach to lead-free big-game bullets with EcoStrike. Beginning with a copper-alloy composition that has proven superior in terms of penetration and weight retention. The Swedish manufacturer is applying a proprietary plating that all but eliminates the problem of copper fouling. Rather than the driving bands present on some copper bullets, this tipped, boat-tail design has a slight “waist,” thus allowing displaced metal to flow and pressures to remain stable as the bullet travels through the bore. At present, EcoStrikes are available in 7x65 mm R, 7x64 mm, 7 mm Rem. Mag., .308 Win., .30-’06 Sprg., .300 Win. Mag., .300 WSM, 8x57 mm JRS, 8x57 mm JS, 9.3x62 mm and 9.3x74 mm R and will also be sold as handloading components. norma-usa.com
Sturm, Ruger & Co. announced the launch of Ruger Harrier rifles, a completely re-engineered line of modern sporting rifles that represents the company's latest evolution in AR-pattern firearms.
In the mid-19th century, Westley Richards, a British firm, developed a breechloading cavalry carbine that, due to its unique mechanism, earned the name "Monkey Tail" carbine.
Over the decades, aspects of the Ruger 10/22, from its magazine to its barrel design, have been adopted by other manufacturers. In response, Ruger has announced updates to keep its factory 10/22 on the top of the pile.
Donor support has enabled The NRA Foundation to award more than $500 million in grants nationwide, strengthening community safety, growing youth marksmanship programs, expanding training opportunities and preserving America’s shooting and hunting heritage.
For the 24th year, NRA Media is pleased to announce the winners of the 2026 NRA Golden Bullseye Awards, highlighting new, innovative products offered by the firearm, ammunition, and optics industries.