ATK's Sporting Group Becomes Vista Outdoor Inc.

by
posted on February 10, 2015
** When you buy products through the links on our site, we may earn a commission that supports NRA's mission to protect, preserve and defend the Second Amendment. **
vista.jpg

The Sporting Group of Alliant Techsystems Inc. has officially spun off from ATK to become Vista Outdoor Inc. The company, which is parent to many well-known outdoor brands such as Bushnell, Savage Arms and Federal Premium Ammunition and dozens of others becomes a stand-alone, publicly traded outdoor sports and recreation company. 

“Today marks the creation of a new leading commercial and consumer-products company focused on innovative solutions, strategic customer partnerships, execution excellence and creating long-term shareholder value,” said Mark DeYoung, Vista Outdoor Chairman and Chief Executive Officer. “Our consumers depend on our products to deliver quality and performance in a variety of outdoor environments and activities."

DeYoung went on to say that the company’s mission is to bring the world outside and to support and facilitate the success of outdoor enthusiasts as they strive to achieve their own rugged independence. “We are focused on delivering value to our customers, maintaining and increasing our market share, supporting communities where we do business and growing into adjacent markets through capturing both organic and external growth opportunities,” he said. “I am proud of the skilled and highly qualified executive leadership team we have assembled to lead Vista Outdoor and of our 5,800 passionate employees around the globe who are working to deliver quality products and services that support Vista Outdoor's business strategies.”

For more, visit vistaoutdoor.com.

 

Latest

45 ACP M1911
45 ACP M1911

Myths & Misunderstandings About the “Modern Fighting 1911”

The Colt Model 1911 pistol and its derivatives are among the most iconic military handguns ever made. But in 2026, does the M1911 still hold up as a quality defensive arm?

Heir Apparent: The CZ 600+ Carbine

CZ's 527 action was long a popular option scaled around compact cartridges like the .223 Remington and the 7.62x39 mm. Now, the new CZ 600+ Carbine brings that same concept to the company's new CZ 600 series.

I Carry: Smith & Wesson Model 386 Night Guard in an ANR Design Holster

In our latest "I Carry" setup, we're featuring the Smith & Wesson Model 386 Night Guard in an ANR Design holster, and we've got a Streamlight EDC flashlight to round out our kit.

The Armed Citizen® Oct. 23, 2026

Read today's "The Armed Citizen" entry for real stories of law-abiding citizens, past and present, who used their firearms to save lives.

NRA Announces Nominating Committee & Petition Nominees for the 2027 NRA Board of Directors Election

The National Rifle Association has announced the official list of all 33 candidates nominated for the 2027 mail ballot election of directors, whether by the Nominating Committee, by petition of the members or both.

Saltstone Integrator Rifle Carry System & Modular Hunting Vest: The Cure for The Common Sling

Among a hunter’s most basic equipment is their sling. The Saltstone Integrator Rifle Carry System and Modular Hunting Vest seeks to revolutionize this.

Interests



Get the best of American Rifleman delivered to your inbox.