Olin Purchase Of Ammo, Inc. Assets to Streamline Ammo Production

by
posted on February 20, 2025
** When you buy products through the links on our site, we may earn a commission that supports NRA's mission to protect, preserve and defend the Second Amendment. **
Olin To Acquire Ammunition Portion Of Ammo Inc
Logo courtesy of Winchester.com.

Olin Corporation announced it has entered into a definitive agreement to purchase the small-caliber ammunition manufacturing assets from Ammo Inc.—parent firm of Gunbroker.com—for $75 million. Olin’s legendary Winchester Ammunition business will assume management of the assets—including a world-class, 185,000-sq.-ft. shell case production facility in Manitowoc, Wis.—once the acquisition is complete.

“The Manitowoc assets will extend Winchester’s leadership position and expand the reach and value of our near full integration,” said Brett Flaugher, president of Winchester Ammunition. “The acquired assets will enable our legacy plants to lower costs of existing high-volume products and increase our ability to participate in higher-margin specialty rounds at a cost advantage.”

The Wisconsin site, which was built in 2022, and its employees will complement Winchester’s existing production capabilities. The addition of the plant will enable the company to increase specialization and enhance offerings in specialty calibers. Combined with Winchester's industry-leading economies of scale the acquisition is anticipated to yield realized synergies of $40 million. The transaction is expected to close sometime in the second quarter of this year and is subject to customary terms and closing conditions.

“As highlighted during our recent Investor Day, this investment continues the Winchester acquisition strategy, which began with our White Flyer acquisition in 2023, to identify and secure small bolt-on opportunities that are highly strategic and immediately accretive to Olin,” said Ken Lane, Olin president and CEO. “We expect the Manitowoc assets to generate $15 million to $20 million of incremental adjusted EBITDA in the first year and, by the third year, we expect to have paid less than two times adjusted EBITDA.”

In 2022, Ammo, Inc., separated Gunbroker.com and its Wisconsin ammunition operations into two companies—Outdoor Online and Action Outdoor Sports, respectively. Commercial cartridges currently available from the latter firm include Streak, Signature, Blackline, stelTH, Blueline, Ammo Brass and Hunt Ammunition.

Latest

Federal 7Mm Backcountry Rifleman Review 1
Federal 7Mm Backcountry Rifleman Review 1

Rifleman Review: Federal 7 mm Backcountry

Unlike other recent cartridge launches, the key to Federal Ammunition's 7 mm Backcountry wasn't just in the design of the cartridge but also the type of material used in its case construction.

Big Bite in a Small Package: The Henry Repeating Arms Bear's Leg

Henry Repeating Arms is stepping up its lever-action game with the addition of its Bear's Leg design, a tactical lever-action that provides power and versatility in a compact platform.

I Have This Old Gun: French Model 1777 An IX

French Charleville muskets are a fascinating study in improvement, having evolved from a loosely uniform pattern to what was likely the first military longarm with truly interchangeable parts.

NRA CEO/EVP Doug Hamlin Talks Politics, the NRA, and the Future of Our Freedom

In this interview with The Armed Citizen Podcast at the 155th NRA Annual Meetings & Exhibits in Houston, Texas, NRA Executive Vice President and CEO Doug Hamlin talks about what is going on with the NRA, the many battles for our freedom around this nation the NRA is involved in, and what’s to come.

Best of the Best: American Rifleman's 2026 Golden Bullseye Award Winners

From firearms to accessories to optics to ammo and suppressors, we’ve determined these to be the stand-out products from the last year, providing firearm enthusiasts with innovation, value, utility and performance.

Review: Diamondback 9 mm SDR

Folks might be a bit surprised that Diamondback would choose 9 mm as the second caliber for its SDR revolver, but a closer look reveals why 9 mm is a solid caliber option for the platform.

Interests



Get the best of American Rifleman delivered to your inbox.