It’s Time to Believe in the Good Guys

by
posted on September 14, 2014
** When you buy products through the links on our site, we may earn a commission that supports NRA's mission to protect, preserve and defend the Second Amendment. **
keefe2015_fs.jpg

My boss, NRA Publications Executive Director Doug Hamlin received this letter from a U.S. Marine Corps veteran friend of his that I thought worth sharing:

“Dear Doug:

“I want to complement NRA for the for the television advertisement I saw tonight on the 5 Fox show. In it, a former SEAL speaks of supporting our warriors as well as extending to our youngsters the price of and the honor earned in serving our country.

“I hope NRA’s plans for screening this ad goes beyond just that station, as this message needs to be seen all across the country. It just might register with some who, in their hearts, know the path we are currently on will only open us up to more vulnerability.

“Simply put, this is the finest message NRA has had since President Charlton Heston was our spokesman. It is a great campaign that respects the honor and valor this nation can generate within the guts and soul of our warriors and within the hearts and mindsets of the American citizens who still believe in the destiny and potential of our great country.

—Jim N.,”

The spot described above is one of 17 NRA is running across the nation in areas with critical legislative races. You can watch three of them below.

According to NRA Executive Vice President Wayne LaPierre, “To preserve our values and protect our freedom, America needs the good guys to step up like never before." The campaign’s message is “It's time to believe in the good guys again. We are the 5 million men and women of the National Rifle Association of America. Join us: JoinNRAnow.Org.”

Latest

Gotw Marlin 1894 Trapper 10Mm 1
Gotw Marlin 1894 Trapper 10Mm 1

Gun of the Week: Marlin Firearms Model 1894 Trapper 10 mm

One of the latest Marlin lever-action rifles on the market is the Model 1894 Trapper, and the company now offers the platform in a 10 mm Auto chambering.

Scout Rifle World Shoot Recap

There’s lot to learn about the Scout Rifle, and we tested one at the inaugural Scout Rifle World Shoot.

The Armed Citizen® Nov. 6, 2026

Read today's "The Armed Citizen" entry for real stories of law-abiding citizens, past and present, who used their firearms to save lives.

The Six-Hour Gun: Saving a Family Heirloom

Simple math would have told anyone it wasn't worth fixing a $150 revolver. But to one family, this simple, common revolver meant everything.

Idaho Voters Choose the Winchester Model 1873 for their Official State Firearm

On November 3, Idaho voters picked the Winchester Model 1873 rifle (nicknamed the “Gun that Won the West,” in .44-40 cal.) as the leading candidate to be their state firearm.

PROOF Research Opens New Montana Facility

PROOF Research held a grand opening of its new manufacturing facility in Columbia Falls, Mont. at the end of October.

Interests



Get the best of American Rifleman delivered to your inbox.