Fear & Loading: Crimson Trace Sold to Smith & Wesson

by
posted on July 26, 2016
** When you buy products through the links on our site, we may earn a commission that supports NRA's mission to protect, preserve and defend the Second Amendment. **
gsagi2015_fs.jpg (1)

The deal was inked in the last couple days for $95 million. The article indicates Smith & Wesson plans to launch an electro-optics division in which Crimson Trace will be a key component.

In the last 22 years, Crimson Trace has built an unimpeachable reputation for building the world’s finest intuitively activated laser sighting systems. The firm is based in Oregon, and 100 percent of its employees are NRA members.

Smith & Wesson’s gradual expansion includes the purchase of Battenfeld Technologies in 2014. This month it also procured Taylor Brands, home of Schrade knives and more.

In an official statement, James Debney, Smith & Wesson President and Chief Executive Officer said, “Crimson Trace provides us with an exceptional opportunity to acquire a thriving company that is completely aligned with our strategy to become a leader in the market for shooting, hunting and rugged outdoor enthusiasts. As the undisputed leader in the market for laser-sighting systems, Crimson Trace serves as an ideal platform for our new Eletro-Optics Division.”

Lane Tobiassen, who joined Crimson Trace in 2005, will serve as president of that new division. The workforce and management team will remain in Wilsonville, Ore., after the acquisition.  

Latest

Smith Wesson Model 29 10 Facts 1
Smith Wesson Model 29 10 Facts 1

10 Things You (Probably) Didn't Know About The Smith & Wesson Model 29

Without a doubt, the Smith & Wesson Model 29 is one of the 20th century’s most shootable, collectible "superstar" revolvers. Here are a few little-known facts about the gun.

Packable Punch: Discreet Ways to Carry More Firepower

While folding and takedown firearms chambered for full-power rifle cartridges may be niche defensive tools, the dark situations in which they shine brightest aren’t going away anytime soon.

Southpaw Solution: Ruger Introduces Left-Handed American Gen II Ranch Rifles

Traditionally, Ruger has offered a range of left-handed rifle models for the southpaws among us, and now, the company's Gen II American rifles are available in a left-handed variant, starting with the Ranch models.

Gun of the Week: Kimber 1911 DS Warrior LW

In 2026, Kimber developed its 1911 DS Warrior, an American-made, double-stack design that is intended to be an affordable entry point into Kimber's double-stack handgun line.

The Armed Citizen® April 24, 2026

Read today's "The Armed Citizen" entry for real stories of law-abiding citizens, past and present, who used their firearms to save lives.

Spin Difference: The Impact of Barrel Twist Rates on Terminal Performance

When most shooters think of rifling-twist rates, they mostly think of rifles with their high BC projectiles, but the rpm of a bullet also plays a part in terminal performance.

Interests



Get the best of American Rifleman delivered to your inbox.