First Look: Federal Premium Punch

by
posted on January 29, 2020
** When you buy products through the links on our site, we may earn a commission that supports NRA's mission to protect, preserve and defend the Second Amendment. **
federal-premium-punch-handgun-ammunition-new-products-shotshow2020.jpg
All-new for 2020, Federal Premium offers Punch handgun ammunition specifically designed for effective use in today's concealed-carry guns. The new Punch line will be available in five load options: .380 ACP, .38 Spl., 9 mm Luger, .40 S&W and .45 ACP.  

“Things to consider such as function, reliable ignition, barrier performance, terminal performance, ballistics and other considerations are a lot to digest for most people. What some consumers really need to know is it will function in their gun, every time, and that it will be effective stopping a threat as quickly as possible. Punch is our easy answer for them,” said Federal Premium’s Chris Laack.

Building off of a need for reliable, accurate and terminally effective ammunition, Federal pulls no stops with delivering its new Punch. Cases will come nickel-finished to enhance lubricity and ensure reliable feeding in modern concealed-carry handguns. Additionally, the use of specifically-formulated powders in conjunction with sealed cases and sensitive, yet safe primers will increase effectiveness when time matters most.

What makes the Punch lineup particularly unique is that it isn't a derivative of Federal Premium's law-enforcement lineup of ammunition. Traditionally, the company's collection of self-defense rounds, such as Hydra-Shok and HST, were offshoots of ammunition developed specifically for law-enforcement use. Because Federal Premium Punch was developed from the start as a consumer ammunition lineup, the bullets aren't overbuilt to meet the additional penetration needs required by police performance protocols. Instead, Federal Premium Punch is purpose-built for close-range encounters through heavy clothing, which typifies the kind of defensive scenarios in which most armed citizens will find themselves.

To learn more about Federal Premium and its expansive line of modern ammunition, visit federalpremium.com.

Latest

Gotw Pws Uxr 1
Gotw Pws Uxr 1

Gun of the Week: Primary Weapons Systems UXR

Primary Weapons System took the consumer demand for modularity in firearm design to the next level with its UXR or User Xchangeable Rifle.

Heritage Rough Rider Now Available in .32 H&R Magnum

Long available only in rimfire chamberings, Heritage Manufacturing's popular Rough Rider revolver series is now available in the .32 H&R Magnum centerfire chambering for the first time.

Get Your Official NRA Licensed Merchandise!

It’s never been easier to show your pride in NRA than with a new line of NRA Official Merchandise!

The Armed Citizen® April 17, 2026

Read today's "The Armed Citizen" entry for real stories of law-abiding citizens, past and present, who used their firearms to save lives.

Taurus' GX2 T.O.R.O.: Offering Affordability & Optics Readiness

As handgun optics are becoming more of a must-have accessory, Taurus is adding that option to its GX2 design with the GX2 T.O.R.O.

Review: Savage Arms Axis 2 Pro

The latest update to the Savage bolt-action rifle line, the Axis 2 Pro, is a feature-rich design that still remains affordably priced.

Interests



Get the best of American Rifleman delivered to your inbox.