ATK's Sporting Group Becomes Vista Outdoor Inc.

by
posted on February 10, 2015
** When you buy products through the links on our site, we may earn a commission that supports NRA's mission to protect, preserve and defend the Second Amendment. **
vista.jpg

The Sporting Group of Alliant Techsystems Inc. has officially spun off from ATK to become Vista Outdoor Inc. The company, which is parent to many well-known outdoor brands such as Bushnell, Savage Arms and Federal Premium Ammunition and dozens of others becomes a stand-alone, publicly traded outdoor sports and recreation company. 

“Today marks the creation of a new leading commercial and consumer-products company focused on innovative solutions, strategic customer partnerships, execution excellence and creating long-term shareholder value,” said Mark DeYoung, Vista Outdoor Chairman and Chief Executive Officer. “Our consumers depend on our products to deliver quality and performance in a variety of outdoor environments and activities."

DeYoung went on to say that the company’s mission is to bring the world outside and to support and facilitate the success of outdoor enthusiasts as they strive to achieve their own rugged independence. “We are focused on delivering value to our customers, maintaining and increasing our market share, supporting communities where we do business and growing into adjacent markets through capturing both organic and external growth opportunities,” he said. “I am proud of the skilled and highly qualified executive leadership team we have assembled to lead Vista Outdoor and of our 5,800 passionate employees around the globe who are working to deliver quality products and services that support Vista Outdoor's business strategies.”

For more, visit vistaoutdoor.com.

 

Latest

Yhm Victra 12 Suppressor Review 1
Yhm Victra 12 Suppressor Review 1

Review: Yankee Hill Machine Victra-12 Shotgun Suppressor

Yankee Hill Machine has recently released its Victra-12 shotgun suppressor, which promises to quiet the report of a 12-gauge shotgun while adding less weight than ever before.

A Clear Advantage: The Shield Sights OSMx Competition Red-Dot

Based on its OMSsc red-dot optic introduced last year, Shield Sights has launched the larger, competition-oriented OSMx red-dot for 2026.

Gun of the Week: Taurus 66 Combat Revolver

Taurus USA recently expanded its revolver line with the 66 Combat, a larger, all-steel revolver chambered for the .357 Magnum cartridge. Watch our "Gun of the Week" video to see the 66 Combat in use on the range.

The Armed Citizen® March 6, 2026

Read today's "The Armed Citizen" entry for real stories of law-abiding citizens, past and present, who used their firearms to save lives.

Armed Citizens Outperform the Police in Stopping Mass Murderers

A recent crime study indicates that armed citizens are better at stopping mass killers than the police.

Building A Legacy: One Hunter's Journey Toward a 338 ARC Bolt-Action

Hornady's 338 ARC cartridge was designed to pack plenty of subsonic power into an AR-sized platform. But how does it perform if you're looking to build something a bit more traditional?

Interests



Get the best of American Rifleman delivered to your inbox.