ATK's Sporting Group Becomes Vista Outdoor Inc.

by
posted on February 10, 2015
** When you buy products through the links on our site, we may earn a commission that supports NRA's mission to protect, preserve and defend the Second Amendment. **
vista.jpg

The Sporting Group of Alliant Techsystems Inc. has officially spun off from ATK to become Vista Outdoor Inc. The company, which is parent to many well-known outdoor brands such as Bushnell, Savage Arms and Federal Premium Ammunition and dozens of others becomes a stand-alone, publicly traded outdoor sports and recreation company. 

“Today marks the creation of a new leading commercial and consumer-products company focused on innovative solutions, strategic customer partnerships, execution excellence and creating long-term shareholder value,” said Mark DeYoung, Vista Outdoor Chairman and Chief Executive Officer. “Our consumers depend on our products to deliver quality and performance in a variety of outdoor environments and activities."

DeYoung went on to say that the company’s mission is to bring the world outside and to support and facilitate the success of outdoor enthusiasts as they strive to achieve their own rugged independence. “We are focused on delivering value to our customers, maintaining and increasing our market share, supporting communities where we do business and growing into adjacent markets through capturing both organic and external growth opportunities,” he said. “I am proud of the skilled and highly qualified executive leadership team we have assembled to lead Vista Outdoor and of our 5,800 passionate employees around the globe who are working to deliver quality products and services that support Vista Outdoor's business strategies.”

For more, visit vistaoutdoor.com.

 

Latest

North South Skirmish Association 1
North South Skirmish Association 1

Roar of the Muskets: The North-South Skirmish Association

The North-South Skirmish Association keeps Civil War history alive through competition shoots using Civil War-era arms at its Fort Shenandoah home base, as well as at regional shoots across the country.

Interest in Gunsmithing Grows as Potential AI Safe Haven

We’re told AI could eventually eliminate every job, and the trades will just be the last to go. But a pair of experts dedicated to training gunsmiths have a different opinion on the fate of their graduates.

Pietta Re-Introduces Starr Revolver Models

Late last year, Pietta announced it would be re-introducing their Starr revolver in both its double-action and single-action form, and now, the guns are finally arriving stateside.

Why the Murder Rate Quickly Fell to a Likely Historic Low

If the gun-control Left is to be believed, then the murder rate in the U.S. should be going up. After all, gun sales and ownership rates have been rising for the last few decades and anti-gun groups claim that gun ownership is the cause of violent crime. This, of course, is nonsense.

16 New Bolt-Action Rifles for 2026

From cutting-edge precision rifles designed for competition or hunting to traditionally styled guns that emulate designs from yesteryear, 2026 saw the introduction of an incredible array of bolt-action rifles.

Review: Chiappa Rhino 60DS 10 mm Auto

The Italian-designed-and-manufactured Chiappa Rhino remains unique today as the only current revolver with the barrel mounted at the bottom of the frame, firing from the chamber at the 6-o’clock position.

Interests



Get the best of American Rifleman delivered to your inbox.