ATK's Sporting Group Becomes Vista Outdoor Inc.

by
posted on February 10, 2015
** When you buy products through the links on our site, we may earn a commission that supports NRA's mission to protect, preserve and defend the Second Amendment. **
vista.jpg

The Sporting Group of Alliant Techsystems Inc. has officially spun off from ATK to become Vista Outdoor Inc. The company, which is parent to many well-known outdoor brands such as Bushnell, Savage Arms and Federal Premium Ammunition and dozens of others becomes a stand-alone, publicly traded outdoor sports and recreation company. 

“Today marks the creation of a new leading commercial and consumer-products company focused on innovative solutions, strategic customer partnerships, execution excellence and creating long-term shareholder value,” said Mark DeYoung, Vista Outdoor Chairman and Chief Executive Officer. “Our consumers depend on our products to deliver quality and performance in a variety of outdoor environments and activities."

DeYoung went on to say that the company’s mission is to bring the world outside and to support and facilitate the success of outdoor enthusiasts as they strive to achieve their own rugged independence. “We are focused on delivering value to our customers, maintaining and increasing our market share, supporting communities where we do business and growing into adjacent markets through capturing both organic and external growth opportunities,” he said. “I am proud of the skilled and highly qualified executive leadership team we have assembled to lead Vista Outdoor and of our 5,800 passionate employees around the globe who are working to deliver quality products and services that support Vista Outdoor's business strategies.”

For more, visit vistaoutdoor.com.

 

Latest

Balikli BLK bolt-action rifle
Balikli BLK bolt-action rifle

Review: EAA Balikli BLK

EAA’s new Balikli BLK bolt-action rifle is a Model 700-inspired rifle that’s feature-laden and affordable.

Big Iron: The Smith & Wesson Model 1917 Classic & Model 22 Classic

Smith & Wesson is resurrecting and updating two of its classic .45 caliber revolvers, with the Model 1917 Classic and Model 22 Classic.

The Armed Citizen® Nov. 2, 2026

Read today's "The Armed Citizen" entry for real stories of law-abiding citizens, past and present, who used their firearms to save lives.

Suppressor Demand Outpaces Production

The demand for suppressors is setting new records. National Firearm Act (NFA) item purchases in September—primarily suppressors—more than doubled compared to the same month in 2025.

Book Review | Five Decades of a Fabulous Firearm: Celebrating the 50th Anniversary of the Beretta 92 Pistol Series

In this wide-ranging book, you’ll find a history of Beretta, discussion of developments leading to the Model 1951/951 Brigadier, its evolution into the Model 92 and the U.S. military’s adoption of the platform (as the M9) in 1985.

Review: Galco Revenger Holster & SB7 Gun Belt

For those who choose to carry a finely finished, K-frame revolver, Galco offers one of its finest concealed-carry setups in the form of its Revenger holster and SB7 gun belt.

Interests



Get the best of American Rifleman delivered to your inbox.