ATK's Sporting Group Becomes Vista Outdoor Inc.

by
posted on February 10, 2015
vista.jpg

The Sporting Group of Alliant Techsystems Inc. has officially spun off from ATK to become Vista Outdoor Inc. The company, which is parent to many well-known outdoor brands such as Bushnell, Savage Arms and Federal Premium Ammunition and dozens of others becomes a stand-alone, publicly traded outdoor sports and recreation company. 

“Today marks the creation of a new leading commercial and consumer-products company focused on innovative solutions, strategic customer partnerships, execution excellence and creating long-term shareholder value,” said Mark DeYoung, Vista Outdoor Chairman and Chief Executive Officer. “Our consumers depend on our products to deliver quality and performance in a variety of outdoor environments and activities."

DeYoung went on to say that the company’s mission is to bring the world outside and to support and facilitate the success of outdoor enthusiasts as they strive to achieve their own rugged independence. “We are focused on delivering value to our customers, maintaining and increasing our market share, supporting communities where we do business and growing into adjacent markets through capturing both organic and external growth opportunities,” he said. “I am proud of the skilled and highly qualified executive leadership team we have assembled to lead Vista Outdoor and of our 5,800 passionate employees around the globe who are working to deliver quality products and services that support Vista Outdoor's business strategies.”

For more, visit vistaoutdoor.com.

 

Latest

250 Years Of U.S. Infantry Ammunition
250 Years Of U.S. Infantry Ammunition

From Paper Cartridge To PMAG: 250 Years Of U.S. Infantry Ammunition

Any survey of military firearms isn’t complete without also discussing the development of ammunition across this past quarter-millennium. From a conceptual standpoint, very little has changed.

Review: IWI Carmel

Initially introduced in 2019 to the international military market in a select-fire format, the IWI Carmel is a modular, durable and thoroughly modern sporting rifle.

Ruger Reaches New Milestone In Support Of Youth Shooting Sports

Sturm, Ruger & Co., Inc. became the first Blue Diamond level sponsor of the Scholastic Shooting Sports Foundation (SSSF) in 2024 by supporting the youth shooting sports program with more than $75,000 a year.

KelTec’s PR57: Thinking Outside The (Detachable) Box

KelTec has brought the stripper clip back with the thoroughly unconventional PR57—a carry pistol with an uncommon chambering, an unusual action and no box magazine.

The Armed Citizen® June 9, 2025

Read today's "The Armed Citizen" entry for real stories of law-abiding citizens, past and present, who used their firearms to save lives.

More Western States Opening Large Shooting Ranges

A number of states in the western U.S. have opened or are planning to open large, versatile ranges to serve the growing need for publicly accessible shooting spaces.

Interests



Get the best of American Rifleman delivered to your inbox.