ATK's Sporting Group Becomes Vista Outdoor Inc.

by
posted on February 10, 2015
** When you buy products through the links on our site, we may earn a commission that supports NRA's mission to protect, preserve and defend the Second Amendment. **
vista.jpg

The Sporting Group of Alliant Techsystems Inc. has officially spun off from ATK to become Vista Outdoor Inc. The company, which is parent to many well-known outdoor brands such as Bushnell, Savage Arms and Federal Premium Ammunition and dozens of others becomes a stand-alone, publicly traded outdoor sports and recreation company. 

“Today marks the creation of a new leading commercial and consumer-products company focused on innovative solutions, strategic customer partnerships, execution excellence and creating long-term shareholder value,” said Mark DeYoung, Vista Outdoor Chairman and Chief Executive Officer. “Our consumers depend on our products to deliver quality and performance in a variety of outdoor environments and activities."

DeYoung went on to say that the company’s mission is to bring the world outside and to support and facilitate the success of outdoor enthusiasts as they strive to achieve their own rugged independence. “We are focused on delivering value to our customers, maintaining and increasing our market share, supporting communities where we do business and growing into adjacent markets through capturing both organic and external growth opportunities,” he said. “I am proud of the skilled and highly qualified executive leadership team we have assembled to lead Vista Outdoor and of our 5,800 passionate employees around the globe who are working to deliver quality products and services that support Vista Outdoor's business strategies.”

For more, visit vistaoutdoor.com.

 

Latest

Icarry Springfield Sa35 Polished 1
Icarry Springfield Sa35 Polished 1

I Carry: Springfield Armory SA-35 Polished in a Falco C631 Gorham Holster

In our latest episode of "I Carry" above, we're taking a closer look at the details of the new Springfield Armory SA-35 Polished, and we're packaging it with a high-quality leather holster from Falco Holsters, along with a new EDC knife from Work Sharp.

ATF Suffers Major Cybersecurity Incident

On Aug. 27, the Bureau of Alcohol, Tobacco, Firearms and Explosives announced that an outside group had breached its systems in what it termed a "major incident."

The Armed Citizen® Aug. 28, 2026

Read today's "The Armed Citizen" entry for real stories of law-abiding citizens, past and present, who used their firearms to save lives.

A Conversation About Gun-Making in America

Recently, a paper titled “The American Tradition of Self-Made Arms" written by Joe Greenlee, director of NRA-ILA's Office of Litigation Counsel,was cited by a court in an important ruling on frame-or-receiver litigation.

The Model 87 Ultra Special: A Rare Survivor of Ithaca's Final Gamble

In the spring of 1990, an 18-year-old received a shotgun he didn't order. The Ithaca Model 87 Ultra Special he got instead was the last gasp of one of America's most iconic shotgun makers.

As Gun Sales Stay High, Violent Crime Hits a Historic Low

According to a recent report from the FBI on national crime statistics, violent crime has decreased 9.3 percent from 2024, marking the largest year-to-year drop since the 1930s.

Interests



Get the best of American Rifleman delivered to your inbox.