ATK's Sporting Group Becomes Vista Outdoor Inc.

by
posted on February 10, 2015
** When you buy products through the links on our site, we may earn a commission that supports NRA's mission to protect, preserve and defend the Second Amendment. **
vista.jpg

The Sporting Group of Alliant Techsystems Inc. has officially spun off from ATK to become Vista Outdoor Inc. The company, which is parent to many well-known outdoor brands such as Bushnell, Savage Arms and Federal Premium Ammunition and dozens of others becomes a stand-alone, publicly traded outdoor sports and recreation company. 

“Today marks the creation of a new leading commercial and consumer-products company focused on innovative solutions, strategic customer partnerships, execution excellence and creating long-term shareholder value,” said Mark DeYoung, Vista Outdoor Chairman and Chief Executive Officer. “Our consumers depend on our products to deliver quality and performance in a variety of outdoor environments and activities."

DeYoung went on to say that the company’s mission is to bring the world outside and to support and facilitate the success of outdoor enthusiasts as they strive to achieve their own rugged independence. “We are focused on delivering value to our customers, maintaining and increasing our market share, supporting communities where we do business and growing into adjacent markets through capturing both organic and external growth opportunities,” he said. “I am proud of the skilled and highly qualified executive leadership team we have assembled to lead Vista Outdoor and of our 5,800 passionate employees around the globe who are working to deliver quality products and services that support Vista Outdoor's business strategies.”

For more, visit vistaoutdoor.com.

 

Latest

Stoeger STR-9 Thinline+ pistol
Stoeger STR-9 Thinline+ pistol

New for 2026: Stoeger STR-9 Thinline+ Pistol

Stoeger refines its STR-9 Thinline pistol to be even easier to carry.

Finding The Natural Point Of Aim

Nearly every shooter understands the basic principles of marksmanship: position, grip, sight alignment, breathing, trigger control and follow-through.

Firearm Ownership Reaches New Record

The NSSF estimates there are more than 32 million modern sporting rifles in circulation.

Preview: Hornady 12th Edition Reloading Manual

While the internet offers quick access to information, trusting unvetted recipes for cooking up ammunition is less than ideal, which is why makers of reloading products like Hornady publish thorough books for such tasks.

Review: Bushmaster V-Radicator

The business of dispatching unwanted critters requires a platform capable of a high degree of accuracy. Nuisance animals such as prairie dogs are both small and skittish in nature, meaning that they tend to keep their distance and scurry away upon the arrival of incoming fire.

New for 2026: Smith & Wesson FPC in 5.7x28 mm

The folding carbine line expands to include the 5.7 mm chambering.

Interests



Get the best of American Rifleman delivered to your inbox.