ATK's Sporting Group Becomes Vista Outdoor Inc.

by
posted on February 10, 2015
** When you buy products through the links on our site, we may earn a commission that supports NRA's mission to protect, preserve and defend the Second Amendment. **
vista.jpg

The Sporting Group of Alliant Techsystems Inc. has officially spun off from ATK to become Vista Outdoor Inc. The company, which is parent to many well-known outdoor brands such as Bushnell, Savage Arms and Federal Premium Ammunition and dozens of others becomes a stand-alone, publicly traded outdoor sports and recreation company. 

“Today marks the creation of a new leading commercial and consumer-products company focused on innovative solutions, strategic customer partnerships, execution excellence and creating long-term shareholder value,” said Mark DeYoung, Vista Outdoor Chairman and Chief Executive Officer. “Our consumers depend on our products to deliver quality and performance in a variety of outdoor environments and activities."

DeYoung went on to say that the company’s mission is to bring the world outside and to support and facilitate the success of outdoor enthusiasts as they strive to achieve their own rugged independence. “We are focused on delivering value to our customers, maintaining and increasing our market share, supporting communities where we do business and growing into adjacent markets through capturing both organic and external growth opportunities,” he said. “I am proud of the skilled and highly qualified executive leadership team we have assembled to lead Vista Outdoor and of our 5,800 passionate employees around the globe who are working to deliver quality products and services that support Vista Outdoor's business strategies.”

For more, visit vistaoutdoor.com.

 

Latest

Nra Leaders Attend White House Event 1
Nra Leaders Attend White House Event 1

NRA Leaders Attend White House Dinner as President Trump Signs Orders Expanding Access to Public Lands and Waterways

NRA Executive Vice President and CEO Doug Hamlin and Institute for Legislative Action Executive Director John Commerford represented NRA members at a White House dinner hosted by President Donald J. Trump.

The America 250th Longrifle: Creating One Tribute to America's Semiquincentennial

As part of the America 250th celebrations this year, one longtime American Rifleman contributor had to have his own special tribute to our country's semiquincentennial.

The Long & Short of It: Rock Island Armory's Pak-Out Platform

One of the latest designs to come from Rock Island Armory is its Pak-Out, a folding shotgun that is offered in several different configurations.

Gun of the Week: The New Taurus Judge

For 2026, Taurus USA took a fresh look at one of its most popular platforms, the Judge revolver, and updated it with a new feature set while retaining the versatility that made it popular in the first place.

The Armed Citizen® Sept. 18, 2026

Read today's "The Armed Citizen" entry for real stories of law-abiding citizens, past and present, who used their firearms to save lives.

This Maryland County Moved to Disarm Jews and Others in the Face of Evil

Even given the unconscionable history of gun control, the law banning concealed carry in and within 100 yards of houses of worship and other public assemblies in Montgomery County, Md., is particularly disturbing.

Interests



Get the best of American Rifleman delivered to your inbox.