Fear & Loading: Crimson Trace Sold to Smith & Wesson

by
posted on July 26, 2016
** When you buy products through the links on our site, we may earn a commission that supports NRA's mission to protect, preserve and defend the Second Amendment. **
gsagi2015_fs.jpg (1)

The deal was inked in the last couple days for $95 million. The article indicates Smith & Wesson plans to launch an electro-optics division in which Crimson Trace will be a key component.

In the last 22 years, Crimson Trace has built an unimpeachable reputation for building the world’s finest intuitively activated laser sighting systems. The firm is based in Oregon, and 100 percent of its employees are NRA members.

Smith & Wesson’s gradual expansion includes the purchase of Battenfeld Technologies in 2014. This month it also procured Taylor Brands, home of Schrade knives and more.

In an official statement, James Debney, Smith & Wesson President and Chief Executive Officer said, “Crimson Trace provides us with an exceptional opportunity to acquire a thriving company that is completely aligned with our strategy to become a leader in the market for shooting, hunting and rugged outdoor enthusiasts. As the undisputed leader in the market for laser-sighting systems, Crimson Trace serves as an ideal platform for our new Eletro-Optics Division.”

Lane Tobiassen, who joined Crimson Trace in 2005, will serve as president of that new division. The workforce and management team will remain in Wilsonville, Ore., after the acquisition.  

Latest

3 men standing outside
3 men standing outside

The (Not So) Gray Man: Tips to Avoid Tacti-Cool & Blend into the Background

Being a true "gray man" is not flashy. It won’t get you followers or likes or nods from across the room. What it will get you is something far more valuable in the real world: freedom of movement. Reduced attention. Lower probability of being selected, targeted or remembered.

The Armed Citizen® Sept. 28, 2026

Read today's "The Armed Citizen" entry for real stories of law-abiding citizens, past and present, who used their firearms to save lives.

How to Accurately Measure a Gun Barrel's Length

Measuring the actual length of a barrel might seem like a simple task, but there's an industry-standard (and legally required) method to accurately measuring the length of your firearm's barrel.

Winchester Ammunition Named Second-Source Provider for U.S. Army

Winchester Ammunition has once again been selected by the U.S. Army as the second-source provider for small-caliber rifle ammunition. The most recent contract covers 5.56 NATO, 7.62 NATO and .50 BMG cartridges.

Tips for Buying Your First Handgun

Buying a gun based on how it feels at the counter is like buying a car without test-driving it. It's the firearm equivalent of just sitting behind the wheel, going “vroom vroom!”

Silent Bull: The Taurus TTX Suppressor Series

With its TTX series, Taurus USA is launching a full set of suppressors designed to complement the company's line of firearms.

Interests



Get the best of American Rifleman delivered to your inbox.