Fear & Loading: Crimson Trace Sold to Smith & Wesson

by
posted on July 26, 2016
** When you buy products through the links on our site, we may earn a commission that supports NRA's mission to protect, preserve and defend the Second Amendment. **
gsagi2015_fs.jpg (1)

The deal was inked in the last couple days for $95 million. The article indicates Smith & Wesson plans to launch an electro-optics division in which Crimson Trace will be a key component.

In the last 22 years, Crimson Trace has built an unimpeachable reputation for building the world’s finest intuitively activated laser sighting systems. The firm is based in Oregon, and 100 percent of its employees are NRA members.

Smith & Wesson’s gradual expansion includes the purchase of Battenfeld Technologies in 2014. This month it also procured Taylor Brands, home of Schrade knives and more.

In an official statement, James Debney, Smith & Wesson President and Chief Executive Officer said, “Crimson Trace provides us with an exceptional opportunity to acquire a thriving company that is completely aligned with our strategy to become a leader in the market for shooting, hunting and rugged outdoor enthusiasts. As the undisputed leader in the market for laser-sighting systems, Crimson Trace serves as an ideal platform for our new Eletro-Optics Division.”

Lane Tobiassen, who joined Crimson Trace in 2005, will serve as president of that new division. The workforce and management team will remain in Wilsonville, Ore., after the acquisition.  

Latest

New Semi-Automatic Rifles for 2026
New Semi-Automatic Rifles for 2026

New Semi-Automatic Rifles for 2026

While the AR-pattern design continues to be the most popular and prolific semi-automatic rifle platform in America, don't think that means that there aren't other great, new options emerging on the market.

President’s Column | Hope Is Not a Strategy

It was great meeting so many enthusiastic and supportive NRA members at the NRA Annual Meeting in Houston. Your words of encouragement and suggestions are propelling your NRA 2.0 forward.

Data Centers Planned for Remington’s Legendary Factory Site

The historic Ilion, N.Y., factory that produced Remington firearms and parts for nearly 200 years may soon become the site of a 200-megawatt data center.

Washington's Gunpowder Shortage: The Issue That Almost Ended the Revolution

Today, the United States is facing a shortage of ammunition. But this situation is nothing new, and a similar sort of circumstance faced our Founding Fathers at the beginning of the American Revolution.

Standing Guard | Be Thankful Your NRA Is Here

In any struggle, but particularly in one for human freedom, we should stop and look back now and then, as a backward glance can remind us of our true course.

The 92G Elite Combat LTT: A Beretta & Langdon Tactical Collaboration

Beretta continues refining and updating the 92 design, and its latest collaboration with Langdon Tactical Technologies resulted in the 92G Elite Combat LTT, a handgun designed for both competition and duty use.

Interests



Get the best of American Rifleman delivered to your inbox.