What happens when you apply your firearm's ballistic information, real environmental conditions and send it via bluetooth to a Bushnell rangefinder? You get Bushnell's CONX system, which features extremely sophisticated software designed to provide the most accurate real-time data for your specific firearm, for the environment in which you're shooting. The CONX is bound to be a real game changer for hunters, competitive shooters and long-range shooters alike. Watch the video above as Team Bushnell's Tom Fuller explains the system to American Rifleman's Mark Keefe at SHOT Show 2016. For more, visit Bushnell.com.