Bass Pro Shops Founder Donates 1 Million Face Masks

by
posted on April 30, 2020
** When you buy products through the links on our site, we may earn a commission that supports NRA's mission to protect, preserve and defend the Second Amendment. **
bass-pro-cabelas-small.jpg

Johnny Morris, founder of nationwide retailer Bass Pro Shops that acquired Cabela’s in 2016, is personally donating one million FDA-approved ASTM Level 1 Procedure Face Masks to healthcare workers and first responders working on the front lines of the COVID-19 crisis across the United States. The donation comes as supplies for personal protective equipment are in high demand and short supply in the wake of the COVID-19 pandemic.

“We are extremely grateful to our nation’s healthcare workers serving on the frontlines of this unprecedented global health crisis,” Morris said. “These heroic men and women continue to dedicate their lives to save the loved ones of others, and we are all honored to support them on behalf of everyone at Bass Pro Shops and Cabela’s, and the communities we serve.”

Convoy of Hope is utilizing its national network of partners and volunteers to identify appropriate local hospitals and medical facilities, and help distribute the masks based on area needs and demands. The donation will provide thousands of hard-to-find masks to every local community with a Bass Pro Shops or Cabela’s store, boat center, distribution center, and White River Marine Group manufacturing facility—more than 200 communities in total. Each will receive thousands of face masks for area healthcare providers.

“The generosity of Johnny Morris will make a significant impact in the battle against coronavirus across North America,” said Jeff Nene, national spokesperson for Convoy of Hope. “At a time when our healthcare workers are being pushed to the limit physically and emotionally, we’re grateful for partners like Johnny and his incredible team of Outfitters who continue to place a priority on giving back and helping our medical professionals safely perform their live-saving duties.”

The logistics of the donation have been in the works since in the onset of the crisis. Morris worked with Bass Pro Shops partner Rusty Sellars, CEO of True Timber, to source the masks through his apparel and fabric suppliers.

Latest

assortment of commemorative products.
assortment of commemorative products.

’Merica! | America 250th Products from the Firearm Industry

From guns to knives to storage and beyond, show how your heart beats true for the red, white and blue as we celebrate 250 years of independence, liberty and patriotism with this assortment of commemorative products.

I Have This Old Gun: Witness to the Revolution

It is likely this Long Land Pattern Brown Bess was surrendered by British troops at Saratoga, then used to arm Americans in their fight for liberty before subsequently falling into private hands. Today, it remains as one of a scant few British muskets with a direct tie to the events of the American Revolution.

Rideout Arsenal Leaves Virginia

Rideout Arsenal recently announced it would be leaving the hostile political environment of Virginia for the Second Amendment-friendly state of Georgia.

The Guns of the American Revolution

Contrary to popular perception, the American Revolution wasn’t all muskets, bayonets and Mel Gibson running around with a tomahawk.

The Pedersoli Kodiak Survivalist: A Gentleman's Survival Rifle

Pedersoli brings the double rifle into both affordable and practical territory with their Kodiak Survivalist Compact Express Rifle chambered in .44 Mag.

The Armed Citizen® June 29, 2026

Read today's "The Armed Citizen" entry for real stories of law-abiding citizens, past and present, who used their firearms to save lives.

Interests



Get the best of American Rifleman delivered to your inbox.