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Ruger Delivers On and Extends Its “2 Million Gun Challenge”

Ruger had extended its 2 Million Gun Challenge—but now it is the 2.5 Million Gun Challenge.

Industry Executives Unite to Fight for Freedom

At the 2016 NRA Annual Meetings Corporate Executives’ Luncheon, sponsored by Speedway Motor Sports, Inc., industry leaders gave an inspirational show of solidarity against the threat of Second Amendment political battles.

Unprecedented Commitment: Ruger’s 2 Million Gun Challenge Is Going Strong

Here at the halfway point of Ruger’s 2 Million Gun Challenge, NRA-ILA’s war chest for the coming elections is growing in an inspiring new way, increasing by $2 with the sale of every new Ruger firearm on the way to a projected total contribution of $4 million.

Shop Early: Guns by the Numbers

October’s figures are in, and the record-setting pace continued in National Instant Criminal Background Check System (NICS) volume. Each check does not necessarily constitute the sale of a gun, but it’s the most accurate reflection we have and a warning to gun owners that those special firearms will be in short supply once the shopping season kicks off later this month.

Ruger Launches 2 Million Gun Challenge

At just the right time, Sturm, Ruger once again is stepping forward in a big way, pledging to donate $2 to the NRA for each new Ruger firearm sold between the 2015 and 2016 NRA Annual Meetings, with the goal of giving $4 million. Ruger's donation will benefit the NRA Institute for Legislative Action (NRA-ILA) during the critical 2016 election year.

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