Ruger Presents 3rd Million Gun Challenge Check

This morning Ruger CEO and President Mike Fifer presented NRA Executive Vice President Wayne LaPierre with a check for more than $315,000, which represents the third installment of the company's "Million Gun Challenge" to benefit the NRA.





Immediately following the check presentation, Fifer announced to LaPierre that Ruger has raised its goal to 1.2 million.

Ruger has pledged to donate $1 to NRA for each new Ruger firearm sold between the 2011 and 2012 NRA Annual Meetings and Exhibits. The 2011 Meetings, held in April, saw more than 71,000 attendees, and the 2012 NRA Annual Meetings are scheduled for April 13-15, 2012 in St. Louis, Mo.

On July 27, 2011, the first donation—in the amount of almost $300,000—was presented to the NRA.

Check out the video of the presentation below:


Share |



Enter your comments below, they will appear within 24 hours

Your Name

Your Email

Your Comment

6 Responses to Ruger Presents 3rd Million Gun Challenge Check

Tony wrote:
January 23, 2012

Actually, Ruger has been talking about their transition to lean manufacturing, which means they no longer produce product in batches but rather manufacture product based on current customer demand. And as for the SR1911, heard at the SHOT Show that they invested in equipment to double the production capacity to catch up to demand. They're cranking 'em out, just a ton of people want them! Kudos on the donation, and good luck hitting the new goal!

Ed Ottenthal wrote:
January 20, 2012

I'm sure if Ruger was producing their 1911 - they would reach the 1.2 million mark alot faster.

Rich wrote:
January 19, 2012

It is awesome im a NRA instuctor an recruiter and will be pluging Rugers in my class i also have a sr9 and love it

Carl Schultz wrote:
January 19, 2012

Congrats to Ruger for another 1,000,000 guns sold. Ruger produces handguns/revolvers in batches depending on demand. They may make only one batch a year for low demand products, and many for the higher.

Michael O'Barr wrote:
January 18, 2012

I wish they would put more money towards production of there 1911 pistol,I have been trying to get one for over a year and none of my gun and ammo places can get one. Im about to give up on Sturm Ruger over this.

Douglas Floyd wrote:
January 18, 2012

This is awesome!! Im a member of the NRA and would love to see them receive the full 1.2 million so we can better prepare against people who want to take our rights away. GOD BLESS AMERICA!!!!