It’s nothing you wouldn’t predict or expect when a new product suddenly rockets to success—competition arrives. I never kept a timeline on who was the first to jump on 5.11’s tactical clothing bandwagon, but once the sharks smelled money in the water, they swarmed quickly. Having seen earlier how the “tactical clothing” phenomenon grew like a Clone Army out of a rebranded pair of mountaineering pants, the obvious follow-up is a look at what happened next. Read my full story, Tactical Clothing, A Crowded Space, to find out. There’s a lot going on with the “tactical clothing” segment of the industry. Me? I think I’ll go back to wearing jeans.
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