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Benelli's Joe Coogan and the Super Vinci

Benelli's Joe Coogan and the Super Vinci

Benelli USA is maintaining the reputation it gained for marketing genius in 2009 with the introduction of the Vinci with its efforts at the 2011 SHOT Show. They’re calling the newest addition “the evolution of the revolution.” The Super Vinci comes complete with a catchy new commercial, user-friendly website and the aforementioned slogan.

The shotgun’s In-Line inertia driven system has been redesigned to handle 3 1/2-inch magnum loads. It also features the QuadraFit buttstock, the ComforTech Plus recoil reduction system and a newly styled lower receiver. See it all for yourself as we visit with Joe Coogan at the Benelli booth.

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